After kicking it old school, Radio One Houston has moved from its Classic Hip-Hop format to the new sound of NOW! Today, Radio One announced its new format, 92.1 RADIO NOW, a cutting edge Top 40 radio station for the NOW generation. 92.1 RADIO NOW launches with 92 hours of commercial free music.
Currently, Radio One Houston is home to MAJIC 102.1 FM and 97.9 FM The BOX. 92.1 RADIO NOW will feature artists such as; Taylor Swift, Ariana Grande, Bruno Mars, Shawn Mendes, Chainsmokers, Twenty One Pilots, The Weeknd, Nick Jonas and more.
“The New 92.1 Radio Now will reflect emerging music, trends and culture for the NOW generation of 18-34 year old millennials here in Houston,” said Terri Thomas, Operations Manager/Program Director of Radio One Houston.
“With recent changes in the Top 40 radio landscape in the Houston market, we believe that Houston is ready for this new sound,” said Gary Spurgeon, Vice President and General Manager, Radio One Houston.
Radio One’s Senior Vice President of Programming, Jay Stevens said, “We’re excited about this opportunity to bring a fresh innovative approach to Top 40 Radio in H-Town.”